New Delhi: Dating and social networking app for women, Bumble, released the results of a new study on how Indian daters would approach dating in 2023 with a new, open-minded perspective. According to the report, Indian singles are rethinking cultural expectations of dating and romantic relationships and challenging the existing quo.
Singles in India are taking a more liberated, open and equal approach to dating, making dating better in the new year.
A New Dating Trend: Ethical Sex Crying
The way we talk, think and have sex is changing. More people (50%)* approach sex, intimacy and dating in an open and exploratory way, with more than half of Indians (54%) agreeing that it is important to discuss desires and sexual needs from the first moment.
The rise of ethical non-monogamy
The concept of ethical non-monogamy (ENM) is at the heart of how modern society is redefining dating around the world. It refers to non-exclusive romantic relationships between two people, and it looks different in each scenario. Those who approach non-monogamy with consideration, responsibility and honesty are called ethically non-monogamous (ENM) or consensually non-monogamous (CNM). According to research, this more fluid relationship structure is increasingly attractive to Gen Z in particular.
According to Bumble’s national study, 61%* of Indian singles who were surveyed believe they are more open to exploring ethical non-monogamy (open relationships, polygamy) now than before. 60 percent of single Indians believe that ethical non-monogamy (open relationships, polygamy) is the way of the future. However, interestingly, 67 percent of single Indians believe that monogamous relationships are hard work but worth it.
Shahzeen Shivdasani, Bumble’s India relationship expert, shared, “We’re seeing an increase in openness among young Millennials and GenZs in particular to explore ethical non-monogamy despite the taboo that comes with it. Regardless of the whatever type of relationship you’re in, it takes hard work to maintain and is especially based on mutual respect and emotional connection. Consider asking yourself if you both feel safe and comfortable talking, seeking support, and being open about where find your limits. Open and honest communication with your partner will help you navigate, prioritizing the needs of others involved, and help strengthen the foundation of the relationship you choose to be in.”
Dating Expectations in 2023
For too long we have let physical attributes dominate the attraction conversation, but in 2023, chemistry, emotional intimacy and intelligence take precedence over physical attractiveness for Indian singles.
When it comes to dating, 86 percent of daters believe that chemistry is the most important thing to them in a relationship, more than any other “requirement.”
For 70 percent of daters on Bumble, being honest and sincere is the most important thing in a relationship.
When it comes to dating expectations, 45 percent are turned off by people who are unclear about their dating intentions.
73% are looking for someone who understands their emotions and can talk about them.
42% are looking for someone who is independent and has their own friends.
Emotional and intellectual intimacy in relationships
More women (34%) than men (28%) who were surveyed prioritize emotional intimacy or intelligence when committing to a serious, long-term relationship. More than 9 in 10 (94%) Indian singles surveyed said intellectual intimacy (when they are attracted to someone’s shared mind, thinking, desires and passions, shared values and beliefs) is important to them when dating and in relationships. In fact, 34% of women surveyed prioritize emotional intimacy and intelligence more than 21% prioritize physical intimacy when committing to a serious, long-term relationship.
Samarpita Samaddar, India Communications Director, Bumble, shares, “Indian singles are redefining dating in 2023 by taking more control of their needs and wants. As we enter the new year, it’s encouraging to see positive changes in mindset and approach to dating with more people prioritizing emotional and intellectual intimacy over someone’s physical appearance.It’s great to see more women choosing how and who they want to date, prioritizing what’s best for them. So the next time you update your Bumble profile, remember to be your authentic self first, show multiple sides of your personality, and be real.”
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